If are a business owner, you probably understand that content marketing is an important concept. However, you may also believe that you can’t afford this type of strategy. Nothing further from the truth. Today we’ll show you four content marketing ideas any small business can implement. Share Your Expertise Regardless of your type of business,…
There are many aspects we need to work on in order to improve our interviewing process, and one key element is making sure we have the most professional and effective communication with job applicants. Even when we think we already master this part of our jobs, we should remember that, as a company, we still…
The holiday season has just begun, and many recruiters and hiring managers prepare for the slowest time of the year. It is common to hear that companies and businesses are less likely to hire someone around December. Such a misconception can be a deterrent for job seekers, stopping them from sending resumes and job applications.…
Nowadays, data is one of the most valuable assets companies can have, regardless of their size and industry. Therefore, adopting useful and effective data management practices has become one of the most important priorities for modern organizations. We can greatly benefit from data if we know how to take advantage of it and implement strategies…
Being in charge of a small business will be a demanding and sometimes exhausting task. However, the rewarding feeling of seeing your own business eventually grow is worth the trouble. We must remember, though, that we will also be in charge of the team. This means that we will need to master several management skills…
For many employers and business owners, seeing that their employees develop friendships might represent a risk more than an advantage. Many managers still believe that when employees become friends, their productivity suffers and less work gets done, but this is far from the truth. There are so many benefits of making friends at work that…
Nowadays, more and more companies are looking for digital alternatives in order to optimize their administrative tasks. It isn’t uncommon to hear about e-services being offered to different businesses, promising an increase in productivity and effectiveness. Attendance, payroll, and even recruiting are processes facing a serious and growing digitization. This is a great advantage, as…
Going through an interview process might be an extensive task, depending on the size of your company or job opening. This also might depend on the number of applicants that we receive on a given day. Ideally, we’d receive a wide variety of candidates, all looking to become a part of our business. Nevertheless, and…
Wanting to become a business owner is the dream of many of us. Starting your own company, being your own boss, earning the trust of loyal customers who believe in your project is great. However, being able to achieve this is, unfortunately, easier said than done. One of the biggest challenges is figuring out how…
Every small business needs to approach promotion and marketing carefully, as the capital for ads and advertisement might be limited at times, maybe even non-existent. Thus, finding cost-effective ways to promote our company and getting our name out there is a priority for every manager or business owner. However, there are many different strategies we…