For some people it can be hard to figure out the importance of public relations (PR) in the marketing strategy of a company. To further complicate matters, the growing importance of social media has blurred the boundary between these two areas. Actually, marketing and public relations are disciplines that can be clearly defined. They’re separate…
Finding the best candidates for your company can take a lot of time and hard work. After all, finding the perfect fit for your business shouldn’t be taken lightly. However, when active recruiting simply isn’t giving us the results we are looking for, passive recruiting might be the next step. With active recruiting, you have…
It is common for managers and business owners to be on the look for effective ways that will help them keep their employees motivated. Offering bonuses and compensations tends to be the most common way to achieve this. Schedule flexibility, coupons, gift cards, home office days, and other benefits can work, too. Implementing employee incentive…
One of the biggest problems that many workers must face is dealing with the workplace temperature. Whether we are in an office that is too hot or too cold can have an impact on our productivity. Therefore, managers and business owners need to make sure they are giving their staff a comfortable space to work.…
Designing and implementing remote operations tends to sound a bit risky and quite complex for many business owners. After all, working from home might have a negative impact on our employees’ productivity, or that’s what we think. However, when we look for effective home office strategies, we will be able to run a successful remote…
Even when we might not be aware of this, the HR department is one of the most important parts of a successful business. This department is constantly and closely in touch with our talent, job applicants, and new hires. Therefore, we want to make sure it is working properly, all the time. However, managing a…
Providing our employees with regular feedback sessions to review their performance is an essential part of every successful business. This allows our employees to be aware of their opportunity areas as well as to stay motivated and achieve professional growth. Performance management also allows business owners to recognize, praise, and reward our staff’s achievements. However,…
Nowadays, businesses must find different ways to maximize their productivity while staying ahead in a highly competitive economy. As a result, more and more companies are opting for remote workforce strategies. Because of this relatively new way of working, many businesses are enjoying the benefits of remote employees, from startups to large corporations. Some of…
There are many advantages that come from hiring an intern, and when we take the time to plan this properly, it can result in a very enrichening and mutually beneficial experience. On the one hand, interns have the opportunity to obtain valuable work experience in their field of interest, which is starting to become a…
Nowadays, it is important to make sure we provide our employees with a comfortable workplace, as this can have a serious impact on both their health and their productivity. Therefore, finding ways to improve office ergonomics in our company is an essential part of our job. We need to become familiar with office ergonomics and…